There is a direct correlation between being easy to do business with and rising revenue. If you want to grow your business, you must be accessible to customers in a way that is convenient for them. Just how do you do that?
Here are five ways you can make it easier for your customers to do business with you?
5 Ways to Increase Revenue by Being Accessible
1. Schedule Focus groups and Brainstorming sessions with customers.
Take the time to learn what they really think about your business. There are diamonds of information just waiting for you.
2. Call back to follow up on problems.
A problem is not solved until the customer is happy. Just because someone placated the customer doesn’t mean they are satisfied. Double check.
3. Provide multiple ways that a customer can contact you.
Some customers love email, others want to pick up the phone. Provide access in the form the customer wants, whether or not it is the most efficient for you.
4. Consider giving key customers your cell number.
You might not want everyone to have this, but are there certain customers you want to hear from whenever there’s a problem?
5. Provide accessibility during off hours and weekends.
You can do this by assigning someone to check online every few hours, by using an answering service, by rotating a hotline cell phone among staff. In today’s 24/7 world, you can’t expect customers to wait days for a response.
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