If your plate is full already, joining a professional organization may seem like just one more chore that you don’t have time for. But that mindset might cause you to miss out on many opportunities to grow your business and your life. Becoming part of such an organization can help you in many ways.
Here are some of the benefits of becoming a member.
Five Reasons to Join a Professional Organization
1. Take advantage of great networking opportunities.
Besides hosting events and presenting awards, associations allow you to connect with other business owners and professionals in your field, both virtually and in person.
2. Access low-cost professional development.
Enhance your skills without breaking the bank. Associations typically offer accredited classes, seminars, webcasts, and other professional development and training sessions at a discount.
3. Connect with potential employees.
If you need recruiting support, you may be able to post job or internship openings in a place where your target recruit will see it.
4. Give your marketing a shot in the arm.
By displaying your association membership on your website, social media profile and business cards, you are sending a message that you are current in your field. And if your association has a blog or magazine, you may be able to write an article which will serve as a great marketing tool.
5. Take advantage of members-only benefits.
Associations typically provide members-only content such as industry databases and message boards. And don’t overlook the fact that you might be eligible for group discounts on products such as health insurance or professional liability insurance.
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